Press kit

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In one line

A habit tracker built on a climb, not a streak.

The facts

• Name: Loma
• Platform: iPhone, iOS 26 or later
• Price: free to start, £5.99 once to unlock everything, or the equivalent where you are
• Business model: one-time purchase. No subscription, no trial, no advertising
• Developer: Yalin Solmaz, London, United Kingdom
• Privacy: no account, no analytics in the app, habit data never leaves the device

About the developer

Loma is my first app. I am not a developer by trade. I built it solo, at night, over about a year.

I used to delete habit apps on the day I broke a streak, which is the exact day you most need one. So in Loma, rest counts as something you chose. And I put an absurd amount of work into how it feels to tick a habit off, because showing up should be a small pleasure, not admin.

Contact

yalin@lomahabits.com. I answer everything.